Privacy Policy


GIFTforward is committed to protecting the privacy of its customers and the confidentiality of their personal information.  

This privacy policy (“Privacy Policy”) describes how GIFTforward protects the privacy and confidentiality of the personal information it collects from you, as a customer. It also describes how GIFTforward collects personal information about you and how it uses, discloses and manages the personal information it collects. Other than as permitted or required by law, the purposes for the collection, use or disclosure of personal information will be set out at the time of collection. Capitalized terms used herein and not otherwise defined shall have the meaning ascribed thereto in the Terms and Conditions located here.  

This Privacy Policy was last updated on May 1, 2020.  

Personal information

In this Privacy Policy, “personal information” means any information that can identify you, either on its own or in combination with other information. We may collect the following personal information directly from you when you register on the Platform, place an order, respond to a survey, fill out a form, or in connection with other activities, services, features or resources we make available on our Platform:

·      your name;

·      your email address;

·      your billing address;

·      your mailing address;

·      your phone number;

·      your credit card information; and

·      any user content you provide to us through forums, bulletin boards, discussion groups, chat rooms, surveys, blogs, or other communication facilities that may be offered on, through, or in connection with the Platform from time to time.

We collect personal information from you only if you voluntarily submit such information to us. You can always refuse to provide us with your personal information, though this may prevent you from being able to buy Gift Cards or engage in certain activities on the Platform. Please note that User Content is public. Please do not include any Personal Information in your User Content unless you wish for it to be publicly disclosed.

Non-personal information

We may collect non-personal information about you whenever you interact with our Platform. Non-personal information may include your browser name, your computer type, and technical information about your means of connection to our Platform, such as the operating system and the Internet service providers utilized and other similar information.  

How we use your personal information

GIFTforward may use your personal information for the following purposes:

·       to process payments and deliver purchased Gift Cards to you;

·       to send to Merchants so that they may communicate with you and allow you to redeem your Gift Cards;

  • to provide and improve our customer service;

  • to personalize your experience on the Platform;

  • to improve our Platform;

  • to run a promotion, contest, survey or provide any other Platform feature;

  • to comply with legal and regulatory requirements;

  • to send you information that you have requested from us, including  information about new Merchant Offerings; and

  • to send periodic emails pertaining to your order or to respond to your inquiries, questions, and/or other requests.

Email and other Communications  

If you consent to receive promotional emails from us, we may  send you email and other communications about products, services, promotions, and events.

You can opt-out of receiving promotional emails from us at any time by doing one of the following:

1.              if you signed up to receive emails from us on our Platform, please return to the email sign-up page on the Platform and click on the “unsubscribe” link, then enter your email address and click the “Submit” button. Please be sure to use the same email address as that which you used to sign-up, otherwise it may not be possible to comply with your request; or

2.              if you have received an email from us, you can follow the opt-out or “unsubscribe” instructions provided in your email.

When you request that your name be removed from our databases, it may not be possible to completely delete all your personal information due to technical and legal constraints. However, you will not continue to receive promotional e-mails from GIFTforward once you request removal of e-mail.  

How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Platform. However, no transmission over the Internet can be guaranteed to be completely secure since "perfect security" does not exist on the Internet. Consequently, GIFTforward does not represent, warrant, covenant or guarantee the complete security of the personal information you provide to GIFTforward.

Sharing your personal information

Except as set out in this policy, GIFTforward does not disclose or sell your information to any third parties. We may, however, share your information in the following circumstances:

Merchants: If you purchase a Gift Card on the Platform, GIFTforward will disclose your personal information to Merchants in order to communicate with you in connection with the Merchant Offerings and allow you to redeem your Gift Card.

Service Providers: GIFTforward may disclose your personal information to third-party service providers who perform services on our behalf. For example, we may work with other companies to handle payments processing, provide data storage, fulfill orders, assist in marketing, and so forth.

Trusted partners, affiliates and advertisers: We may share generic aggregated demographic information not linked to any personal information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.  

We reserve the right to disclose your personal information if required or permitted to do so by law.

Third party websites

You may find advertising or other content on our Platform that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Platform. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Platform, is subject to that website’s own terms and policies.  

Advertising and Cookies

GIFTforward uses “cookies” to allow you to sign into your account and to help personalize and improve your experience on the Platform. A cookie is a small text file that is downloaded to your computer or device when you visit certain websites. Cookies allow us to identify registered users when they return to the Platform and retrieve their past activity and preferences. 

Cookies also allow us to deliver personalized content to you, including targeted advertising delivered to you by advertising partners. GIFTforward works with third party partners who use cookies on our site to:

·      measure and analyze aggregate usage and volume statistical information from our users on our site. Information gathered may include, but is not limited to, activity of the user browser when the user is visiting the site, the site path of users, general information regarding the visitor’s internet service provider and host, and the time users come to the site; and

·      record users’ behavior on our site, such as pages visited, emails clicked, forms completed and products and services purchased to create customized advertisements and communications that better meet user needs.

Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies. Please be aware that the Platform is optimally designed to operate with cookies enabled in your internet browser, and disabling cookies may negatively impact your experience of the Platform. If you choose to decline cookies, you may not be able to use interactive features of the Platform that depend on cookies, but you will be able to perform basic navigation through the Platform.

Accessing, updating or deleting your personal information

If you need help, or if you want us to delete certain other personal information, please contact us at

Cross-border data transfer

Some of the parties to whom we may provide your personal information may be located in jurisdictions outside your jurisdiction of residence. As a result, your personal information will be used, stored and/or accessed in Canada and the United States and possibly other jurisdictions.  Please note that when your personal information is located outside of your jurisdiction of residence, it will be subject to the laws of the country in which it is situated and these jurisdictions may not have an equivalent level of data protection laws as those in jurisdiction of residence.

Changes to this privacy policy

GIFTforward may update this Privacy Policy at any time, in its sole discretion. When we do, we will post a notice of the change on the Privacy Policy website page. We encourage you to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this Privacy Policy periodically and become aware of modifications.  

Your acceptance of these terms

By using this Platform, you signify your acceptance of this policy and Terms of Use. If you do not agree to this policy, please do not use our Platform. Your continued use of the Platform following the posting of changes to this policy will be deemed your acceptance of those changes.  

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at  


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